{"id":5129,"date":"2026-10-18T02:00:00","date_gmt":"2026-10-18T02:00:00","guid":{"rendered":"https:\/\/legalsatu.id\/blog\/?p=5129"},"modified":"2026-10-18T02:00:00","modified_gmt":"2026-10-18T02:00:00","slug":"kbli-marketplace-platform-digital","status":"publish","type":"post","link":"https:\/\/legalsatu.id\/blog\/kbli-marketplace-platform-digital\/","title":{"rendered":"KBLI Marketplace dan Platform Digital: 47901 di KBLI 2025"},"content":{"rendered":"<p><strong>KBLI untuk marketplace di KBLI 2025 adalah 47901 Platform Digital Intermediasi Perdagangan Eceran.<\/strong> Kode ini untuk pengoperasian situs web atau aplikasi yang memfasilitasi transaksi antara penjual dan pembeli berdasarkan imbalan atau komisi, tanpa platform memiliki barangnya. Di KBLI 2020, kegiatan ini tersebar di 47920 Perdagangan Eceran atas Dasar Balas Jasa atau Kontrak dan sebagian 63122 Portal Web dan\/atau Platform Digital dengan Tujuan Komersial.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/legalsatu.id\/blog\/wp-content\/uploads\/2026\/09\/kbli-konter-pulsa-toko-hp.jpg\" alt=\"Transaksi ponsel di toko, ilustrasi KBLI marketplace dan platform digital\" class=\"aligncenter size-large wp-image-5106\" width=\"735\" height=\"490\" \/><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/legalsatu.id\/blog\/kbli-marketplace-platform-digital\/#Recoding_dari_KBLI_2020\" >Recoding dari KBLI 2020<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/legalsatu.id\/blog\/kbli-marketplace-platform-digital\/#Marketplace_vs_Online_Shop\" >Marketplace vs Online Shop<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/legalsatu.id\/blog\/kbli-marketplace-platform-digital\/#Kewajiban_Lain\" >Kewajiban Lain<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/legalsatu.id\/blog\/kbli-marketplace-platform-digital\/#Pertanyaan_yang_Sering_Diajukan\" >Pertanyaan yang Sering Diajukan<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/legalsatu.id\/blog\/kbli-marketplace-platform-digital\/#Apa_KBLI_marketplace\" >Apa KBLI marketplace?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/legalsatu.id\/blog\/kbli-marketplace-platform-digital\/#Apakah_KBLI_63122_masih_dipakai_untuk_marketplace\" >Apakah KBLI 63122 masih dipakai untuk marketplace?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/legalsatu.id\/blog\/kbli-marketplace-platform-digital\/#Apa_beda_marketplace_dan_online_shop_dalam_KBLI\" >Apa beda marketplace dan online shop dalam KBLI?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/legalsatu.id\/blog\/kbli-marketplace-platform-digital\/#Apakah_marketplace_perlu_PSE\" >Apakah marketplace perlu PSE?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Recoding_dari_KBLI_2020\"><\/span>Recoding dari KBLI 2020<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<table>\n<thead>\n<tr>\n<th>KBLI 2020<\/th>\n<th>KBLI 2025<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>47920 Perdagangan eceran atas dasar balas jasa atau kontrak<\/td>\n<td rowspan=\"2\">47901 Platform Digital Intermediasi Perdagangan Eceran<\/td>\n<\/tr>\n<tr>\n<td>63122 Portal web dan\/atau platform digital komersial (sebagian)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Kode 63122 juga dipecah ke kode intermediasi lain, misalnya 53301 untuk platform pos dan kurir, serta 61201 untuk penjualan kembali jasa telekomunikasi.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Marketplace_vs_Online_Shop\"><\/span>Marketplace vs Online Shop<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<table>\n<thead>\n<tr>\n<th>Aspek<\/th>\n<th>Marketplace<\/th>\n<th>Online Shop<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Memiliki barang<\/td>\n<td>Tidak<\/td>\n<td>Ya<\/td>\n<\/tr>\n<tr>\n<td>Pendapatan<\/td>\n<td>Komisi atau imbalan<\/td>\n<td>Margin penjualan<\/td>\n<\/tr>\n<tr>\n<td>KBLI 2025<\/td>\n<td>47901<\/td>\n<td>Sesuai jenis barang<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"ls-baca-juga\"><strong>Baca Juga:<\/strong> <a href=\"https:\/\/legalsatu.id\/blog\/kbli-online-shop\/\">KBLI Online Shop 2025<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Kewajiban_Lain\"><\/span>Kewajiban Lain<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Platform digital juga perlu memperhatikan kewajiban sebagai penyelenggara sistem elektronik, perlindungan data pribadi, dan ketentuan perdagangan melalui sistem elektronik. Rancang struktur perusahaan dan perizinannya sejak awal.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pertanyaan_yang_Sering_Diajukan\"><\/span>Pertanyaan yang Sering Diajukan<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Apa_KBLI_marketplace\"><\/span>Apa KBLI marketplace?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Di KBLI 2025: 47901 Platform Digital Intermediasi Perdagangan Eceran.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Apakah_KBLI_63122_masih_dipakai_untuk_marketplace\"><\/span>Apakah KBLI 63122 masih dipakai untuk marketplace?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>63122 adalah kode KBLI 2020 yang di KBLI 2025 dipecah ke beberapa kode intermediasi, termasuk 47901 untuk marketplace eceran.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Apa_beda_marketplace_dan_online_shop_dalam_KBLI\"><\/span>Apa beda marketplace dan online shop dalam KBLI?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Marketplace tidak memiliki barang dan memakai 47901, sedangkan online shop menjual barang sendiri dengan KBLI sesuai jenis barang.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Apakah_marketplace_perlu_PSE\"><\/span>Apakah marketplace perlu PSE?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Platform digital perlu memperhatikan kewajiban sebagai penyelenggara sistem elektronik sesuai ketentuan yang berlaku.<\/p>\n<div class=\"ls-cta\" style=\"border-left:4px solid #0d6efd;background:#f3f7ff;padding:16px 20px;margin:28px 0;border-radius:6px\">\n<p style=\"margin:0 0 8px\"><strong>Mau Membangun Platform Marketplace?<\/strong><\/p>\n<p style=\"margin:0 0 8px\">LegalSatu membantu memilih KBLI 2025 yang tepat dan mendirikan PT untuk platform digital Anda hingga NIB terbit. Lihat paketnya di <a href=\"https:\/\/legalsatu.id\/jasa-pendirian-pt\">jasa pendirian PT LegalSatu<\/a>.<\/p>\n<p style=\"margin:0\"><a href=\"https:\/\/wa.me\/6285218089300?text=Halo%20Admin%20LegalSatu.%20Saya%20ingin%20mendirikan%20PT%20untuk%20platform%20marketplace.%20Saya%20lihat%20dari%20artikel%20blog%20legalsatu.id\"><strong>Konsultasi gratis via WhatsApp<\/strong><\/a> atau lihat seluruh <a href=\"https:\/\/legalsatu.id\/\">layanan LegalSatu<\/a>.<\/p>\n<\/div>\n<div class=\"ls-terkait\">\n<p><strong>Artikel Terkait:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/legalsatu.id\/blog\/kbli-online-shop\/\">KBLI Online Shop 2025<\/a><\/li>\n<li><a href=\"https:\/\/legalsatu.id\/blog\/kbli-63122\/\">Kode KBLI 63122<\/a><\/li>\n<li><a href=\"https:\/\/legalsatu.id\/blog\/kbli-2025\/\">KBLI 2025 Terbaru<\/a><\/li>\n<\/ul>\n<\/div>\n<blockquote>\n<p><strong>Catatan:<\/strong> Artikel ini bersifat edukatif dan disusun berdasarkan Peraturan BPS No. 7 Tahun 2025 tentang KBLI, KBLI 2020, PP No. 28 Tahun 2025, serta data KBLI di sistem OSS, per September 2026. Regulasi dan praktik di lapangan dapat berubah atau berbeda antar daerah. Untuk kebutuhan hukum spesifik bisnis Anda, konsultasikan dengan tim legal LegalSatu.<\/p>\n<\/blockquote>\n<p><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": \"Apa KBLI marketplace?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Di KBLI 2025: 47901 Platform Digital Intermediasi Perdagangan Eceran.\"}}, {\"@type\": \"Question\", \"name\": \"Apakah KBLI 63122 masih dipakai untuk marketplace?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"63122 adalah kode KBLI 2020 yang di KBLI 2025 dipecah ke beberapa kode intermediasi, termasuk 47901 untuk marketplace eceran.\"}}, {\"@type\": \"Question\", \"name\": \"Apa beda marketplace dan online shop dalam KBLI?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Marketplace tidak memiliki barang dan memakai 47901, sedangkan online shop menjual barang sendiri dengan KBLI sesuai jenis barang.\"}}, {\"@type\": \"Question\", \"name\": \"Apakah marketplace perlu PSE?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Platform digital perlu memperhatikan kewajiban sebagai penyelenggara sistem elektronik sesuai ketentuan yang berlaku.\"}}]}<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>KBLI marketplace di KBLI 2025 adalah 47901 Platform Digital Intermediasi Perdagangan Eceran, dari 47920 dan sebagian 63122. Cek bedanya.<\/p>\n","protected":false},"author":1,"featured_media":5106,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"KBLI marketplace","_yoast_wpseo_title":"KBLI Marketplace dan Platform Digital: 47901 di KBLI 2025","_yoast_wpseo_metadesc":"KBLI marketplace di KBLI 2025 adalah 47901 Platform Digital Intermediasi Perdagangan Eceran, dari 47920 dan sebagian 63122. Cek bedanya.","footnotes":""},"categories":[6],"tags":[],"class_list":["post-5129","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-perizinan"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>KBLI Marketplace dan Platform Digital: 47901 di KBLI 2025<\/title>\n<meta name=\"description\" content=\"KBLI marketplace di KBLI 2025 adalah 47901 Platform Digital Intermediasi Perdagangan Eceran, dari 47920 dan sebagian 63122. 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